
If one of them is to avoid rubbing your colleagues up the wrong way by using annoying buzz words or pompous corporate-speak you’ll find this list of the most irritating phrases extremely handy. According to a survey conducted by Marketing magazine, the ten sayings to avoid at all costs in 2016 are:
- Growth hacking (for the uninitiated, this is apparently a marketing technique developed by technology start-ups that use creativity, analytical thinking and social metrics to sell products and gain exposure)
- Fail forward (meaning to describe the ethos of learning from failure)
- Let’s socialise this (closely related to “Let’s touch base” – commonly known as ‘talking’)
- Shift the dial (a new way of saying ‘making progress’ that surely originated in America)
- Let’s workshop this
- Level playing field
- Let’s not boil the ocean (a polite way of suggesting something is too ambitious or complicated)
- Content is king
- I may have a window for you
- Think outside the box
I’m sure you can you add to this list – email to share your favourites!
Wishing you a happy and healthy New Year.